Degree Year 3 (2024) Campaign/ Social Media
/Poster
The bird population has declined; in fact, overall, the annual bird reproduction has dropped in the past 50 years. Deforestation rods birds’ homes and makes them starve. Furthermore, it is said that forest loss and damage are the cause of around 10% of global warming. This project focuses on one of the main reasons for deforestation, which is paper manufacturing. This campaign encourages people to change small actions, stop using disposable paper, and use a handkerchief instead to save paper and go green.
This project won the Graphite pencil of D&AD New Blood Pencil 2024.
Degree Year 3 (2024) Campaign/ Social Media/ Poster
The bird population has declined; in fact, overall, the annual bird reproduction has dropped in the past 50 years. Deforestation rods birds’ homes and makes them starve. Furthermore, it is said that forest loss and damage are the cause of around 10% of global warming. This project focuses on one of the main reasons for deforestation, which is paper manufacturing. This campaign encourages people to change small actions, stop using disposable paper, and use a handkerchief instead to save paper and go green.
This project won the Graphite pencil of D&AD New Blood Pencil 2024.